Lehi, Utah — March 19, 2025

Hona, a Lehi, Utah-based client engagement platform for law firms, today announced it has launched Hona’s Voice AI—an advanced voice solution designed to address persistent challenges in the legal industry. By streamlining client communication and intake, Hona’s Voice AI ensures law firms never miss a lead while enhancing the client experience.

Research shows that nearly half of all clients struggle to reach law firms by phone, with most expecting responses outside standard business hours. Hona’s Voice AI acts as a 24/7 AI-powered assistant, handling calls, qualifying potential clients, answering common questions, and integrating call data directly into the firm’s CRM. Trained by legal industry experts, it captures every lead while significantly reducing staff workload, allowing lawyers to focus on more pressing matters.

As the top client communication portal software for law firms, Hona serves firms across various practice areas, including personal injury, family law, immigration, criminal defense, and bankruptcy. Hona’s Voice AI expands the company’s suite of tools, which already features a step-by-step visual case tracking system, all designed to improve client communication and operational efficiency in the legal industry.

Manny Griffiths, Co-Founder and CEO, Hona

“Managing client communication is a full-time job for lawyers, making it challenging to dedicate time to capture new leads. Even missing a single lead can significantly impact a law firm’s bottom line, potentially costing thousands in lost revenue, and they’re often lost simply because the first call isn’t answered,” said Manny Griffiths, Co-Founder and CEO of Hona. “With Hona’s Voice AI, firms can ensure every lead is immediately captured and qualified, eliminating manual data entry, saving time and capturing potential revenue opportunities for the firm while improving the client experience.”

Statistics highlight the urgency of this issue: one in three calls to law firms goes unanswered, and 67% of potential clients move on to another firm if no one picks up. Law firms using Hona’s Voice AI have already reported up to a 20% increase in conversion rates due to faster lead engagement, all while lowering acquisition costs. By ensuring every potential case is properly vetted before reaching the intake team, firms can optimize both efficiency and profitability.`

Hona’s Voice AI is designed for legal professionals, addressing the pain points that directly impact firm growth and efficiency:

  • Smart Call Qualification: Identifies the caller type as a lead, current client or referral and gathers intake details using firm-defined qualification criteria.
  • 24/7 Coverage for Overflow & After-Hours Calls: During high call volumes, Hona’s Voice AI answers 100% of calls and routes them appropriately. 
  • Automated Lead Documentation & CRM Sync: Eliminates manual data entry by instantly generating detailed case records with complete call transcriptions.
  • Customizable Call Outcomes: Depending on firm needs, Hona’s Voice AI transfers high-value calls to live intake teams, schedules consultations or sends follow-up messages based on firm needs

In addition to the general availability of Hona’s Voice AI, Hona announced it will host the first annual  DISRUPT Legal Summit, May 5-7, 2025, where legal tech leaders and industry innovators will explore AI’s role in modern law firm operations. Attendees will gain exclusive insights into how firms leverage AI to abandon outdated processes, reduce intake inefficiencies, improve client retention and maximize revenue.

Registration is open at hona.com/disrupt-legal-summit

Founded in 2021, Hona is a Lehi-based software platform used by law firms. The company is dedicated to revolutionizing client communication by automating updates, data collection and communication processes. With a commitment to connection and efficiency, Hona empowers law firms to deliver exceptional service and growth while reducing administrative labor. Last year, the company raised a $9.5 million in Series A funding from Costanoa Ventures. The investment helped Hona roll out new and innovative tools such as Voice AI that is used by clients to handle after-hours calls, qualify leads, and connect clients with the right attorney, all while maintaining that essential human touch. Hona’s Voice AI is now available generally to all law firms.

For more information, please visit hona.com.

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